Showing posts with label and versatility make this cam an industry leader. Show all posts
Showing posts with label and versatility make this cam an industry leader. Show all posts

Sony Cyber-shot RX10 review: impeccable performance and versatility make this cam an industry leader

To many photographers -- amateurs and professionals alike -- digital SLRs represent quality. The fact that you can remove the lens and swap it for another is inconsequential to those who never buy a second optic, and it's that segment of the market that Sony's targeting with its Cyber-shot RX10. Everything about the RX10 is DSLR-like -- its form factor, built-in EVF, focusing performance and image quality are all on par with many higher-end SLRs -- but its mighty 24-200mm lens is permanently attached. By opting for this comparatively inflexible design, Sony's able to deliver a constant f/2.8 aperture and very high-quality optics in a comfortable package, with a price tag far below what a similar removable lens would command, were it to exist in the first place. The result, put simply, is spectacular, but as $1,300 is at the high end of even deep-pocketed consumers' budgets, you'll want to catch our full review before making a purchase.